The Franchisor Blueprint opens soon. join the waitlist
Pricing

What working with us costs, and what you actually own when we’re done.

$4,997 if you want the system and the time to do it yourself. $12,500 if you want Jason and his team on weekly calls with you for six months. $29,500 if you want us to build the whole thing. Every path ends the same way: a complete franchisor operating system ready for your attorney to file. (Attorney + state filing fees are separate.)

Every engagement begins with a free fit call. If we both decide it's not right, we don't start.

Want to see what each tier actually feels like? Compare the three paths side-by-side →

Launch offer · 20% off

The first 10 customers to sign up before July 31 lock in 20% off The Blueprint and Navigator. Once the 10 spots are claimed, standard pricing applies.

10
Spots at 20% off

Pricing Tiers

Tier 1 · DIY

The Blueprint

$3,997$4,997
Launch price · save $1,000
$4,997 after the first 10 signups

For the self-starter who just needs the tools.

  • The Complete Operating System (9 frameworks)
  • 60-Min White-Glove Onboarding Call
  • Self-Paced Implementation Guides
  • 30 Days Email Support
Join the Waitlist
Tier 3 · Done-For-You

Builder

$29,500
Save 5% when you pay in full · or $13,000 down + $3,000/mo × 6
5% off pay-in-full

We build the whole franchise system for you, start to finish.

  • Everything in Navigator
  • Done-For-You Build
  • 12-Month Engagement
  • Vendor & Attorney Coordination
  • First franchisee recruitment assist
Book Your Fit Call
What You're Actually Getting

Total System Value: $33,500+

Bought separately from a consulting firm, these nine frameworks would run you $33,500+. The Blueprint tier delivers all of them for $3,997, with the same documents built by one founder over thirty years instead of marked up by a firm.

Codify Your Operations (17-section manual)
$10,000
Prep Your FDD Filing (attorney-ready intake packet, all 21 Items)
$4,000
Train Your Team to Replicate (certification program)
$5,000
Decode the FDD (all 23 federal items)
$5,000
Score Real Estate Like a Franchisor (scoring system)
$3,500
Close Discovery Day (29-slide deck)
$3,500
Qualify Every Candidate (scoring matrix)
$2,500
Build Your 12-Month Roadmap (Gantt chart)
$1,500
Model Your Unit Economics (pro forma + Items 7/19)
$1,500
Audit Your Business (150-point checklist)
$1,000
TOTAL VALUE
$33,500+

Per-item values are ballpark fees Jason has seen consulting firms charge for equivalent deliverables across 30+ years inside the franchise industry. Actual quotes vary by firm and scope.

How We Compare

Between DIY and the $80K firms

BEST VALUE
The Smarter Path
Franchisor Blueprint
$4,997 – $29,500
  • Complete Franchisor Operating System
  • Decode the FDD (all 23 federal items)
  • Codify Your Operations (17-section manual)
  • Score Real Estate Like a Franchisor
  • Qualify Every Candidate (scoring matrix)
  • Close Discovery Day (29-slide deck)
  • 6-Month 1:1 Coaching Calls
  • Weekly Accountability + Milestones
  • Framework Review & Feedback
  • Attorney + CPA Referrals
  • “Franchise Ready” Certification
Your PaceSelf-paced, 6 mo, or 12 mo
Traditional
Consulting Firms
$40,000 – $80,000+
  • Complete Franchisor Operating System
  • Decode the FDD (all 23 federal items)
  • Codify Your Operations (17-section manual)
  • Score Real Estate Like a Franchisor
  • Qualify Every Candidate (scoring matrix)
  • Close Discovery Day (29-slide deck)
  • 6-Month 1:1 Coaching Calls
  • Weekly Accountability + Milestones
  • Framework Review & Feedback
  • Attorney + CPA Referrals
  • “Franchise Ready” Certification
Your Pace~12 months
DIY
Going It Alone
$0 – $5,000
  • Complete Franchisor Operating System
  • Decode the FDD (all 23 federal items)
  • Codify Your Operations (17-section manual)
  • Score Real Estate Like a Franchisor
  • Qualify Every Candidate (scoring matrix)
  • Close Discovery Day (29-slide deck)
  • 6-Month 1:1 Coaching Calls
  • Weekly Accountability + Milestones
  • Framework Review & Feedback
  • Attorney + CPA Referrals
  • “Franchise Ready” Certification
Your PaceVariable, with no structure.
The math on franchise sale #1

Most clients earn the program back on their first sale.

A typical first franchise fee runs around $45,000. Navigator costs $12,500. Do the subtraction.

Example ROI on Sale #1
Initial franchise fee (revenue)+$45,000
Navigator program (cost)$12,500
Net return on sale #1$32,500

Plus ongoing royalties on every unit you sell. Most franchisors recoup their entire program cost on Sale #1 and break even on total development costs (program + legal + filing) in less than 12 months.

Flexible Payment

Two Ways to Pay for Every Tier

Pay in full and save 5%, or break the investment into monthly installments. Same access either way.

The figures below are standard pricing. If you're one of the first 10 launch customers, your 20% discount on Blueprint or Navigator comes off first — we confirm your exact schedule before kickoff.

Tier 1The Blueprint
Base $4,997
Pay in full · 5% off
$4,747Save $250
Monthly plan
$1,750/mo
× 3 months ($5,250 total)
Tier 2Navigator
Base $12,500
Pay in full · 5% off
$11,875Save $625
Monthly plan
$4,400/mo
× 3 months ($13,200 total)
Tier 3Builder
Base $29,500
Pay in full · 5% off
$28,025Save $1,475
Monthly plan
$13,000 down
+ $3,000/mo × 6 months ($31,000 total)

Often a deductible business expense

For most established operating businesses, franchise development consulting fees are treated as ordinary business expenses and deducted in the year paid. Your CPA can confirm what applies to your specific situation.

Pricing FAQ

Common Pricing Questions

Are legal fees included in the price?

No. You'll need to budget separately for a franchise attorney to file your FDD (typically $5K–$15K depending on the attorney and number of states). We can refer you to several affordable, vetted franchise attorneys. Your Blueprint also produces an FDD-Ready Intake Packet that organizes every answer your attorney needs in the format they ask for, so less of that legal budget goes to billable hours collecting the basics.

What if I need to pause my coaching?

We understand business happens. You can pause your Navigator coaching for up to 30 days, once during the program, at no cost.

Can I upgrade tiers later?

Yes. Start with The Blueprint and we'll credit your full Blueprint payment toward Navigator if you decide you want the coaching layer.

Are there any hidden fees or upsells?

No. The price you see is the price you pay. The only thing not included is your franchise attorney's filing fee, which is paid directly to your attorney, not to us.

Not Sure Which Tier Is Right for You?

Let's chat about your goals and budget, with no pressure.